The coronavirus pandemic is sparking enormous changes in e-commerce over a very short period of time, according to a study from Adobe Analytics. Overall, e-commerce is up 25%, which compares March 13 to 15 with the first 11 days of the month.
Increased Online Avg. Daily Purchases:
- 2x Online Groceries Sales
- 40% more online Computer Purchases
- 62% surge in Buy-Online-Pickup-in-Store (BOPIS) Sales
- 55% increase for Online Fitness Gear Sales
Original Source: https://www.bloomberg.com/news/articles/2020-03-31/americans-adopting-e-commerce-faster-than-ever-amid-pandemic
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